42819752
J.Usunier, J.A.Lee, 4th Ed, 2005
Back Cover Copy-Usunier "This book is noteworthy in its content and approach as well as in generating class discussion on intercultural marketing relations, exchange, and communications. With the diversity in world markets and the importance of having locally-specific understanding of markets and consumers, it is a welcome resource for teaching students who can either relate it to their own intercultural experiences or who have never had intercultural experiences themselves."
Description
|
|
| Type of ad |
| Individual Offer |
| Price |
| £20 |
|
| Posted by |
| esvedova1 |
| Last updated |
| 06/05/2012 |
| Member since |
| 21/11/2011 |
| visitors |
| |
|
|
|
|
|
vivamail_disclaimer_explanation
vivamail_privacy_policy
Your security is our priority
Back to top
Beware of scammers.
Click here to read more