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Marketing Across Cultures £20

Individual
Posted on 07/01/2012 in Books and collectables Up Hatherley › Cheltenham | See all adverts by esvedova1

Photos Vivastreet Marketing Across Cultures
J.Usunier, J.A.Lee, 4th Ed, 2005

Back Cover Copy-Usunier "This book is noteworthy in its content and approach as well as in generating class discussion on intercultural marketing relations, exchange, and communications. With the diversity in world markets and the importance of having locally-specific understanding of markets and consumers, it is a welcome resource for teaching students who can either relate it to their own intercultural experiences or who have never had intercultural experiences themselves."

Description

Postcode
South West
Gloucestershire
Cheltenham
Postal Code
GL51
Type of ad
Individual Offer
Price
£20
Posted by
esvedova1
Last updated
06/05/2012
Member since
21/11/2011
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